Self-service kiosks are hardly a novel concept. Even before the pandemic, numerous major fast-food chains had already incorporated self-service kiosks into their operations, and they swiftly proved to be a resounding success. According to statistics from McDonald’s (to familiarize yourself with the study, follow the link here), restaurants that introduced these kiosks experienced an average sales increase of 5% to 6%. This growth can be attributed primarily to shifts in customer behavior. Today’s clients are accustomed to the convenience and expediency of online ordering, and they increasingly demand a similar level of control and choice when they step into a fast-food restaurant. Moreover, Tillster conducted research that revealed a broad acceptance of self-service kiosks across all age groups (to familiarize yourself with the study, follow the link here). In fact, 65% of these customers confirmed that they would visit a restaurant more often if a self-service kiosk was available, and 30% prefer to order from a self-service kiosk instead of a cashier when the lines are the same.
It is clear that self-service kiosks have become an integral part of the operations of many businesses, providing several benefits. Currently, self-service kiosks can solve a significant problem in the modern labor market, which is the lack of qualified personnel, which can be observed today in the catering industry – in catering companies and hotels. In recent years, since the beginning of the pandemic, the industry in Latvia has lost approximately 10-12 thousand employees, which can be explained in different ways. Kantar study (to familiarize yourself with the study, follow the link here) found that In Latvia, people with relatively low incomes have the lowest level of job satisfaction, including those working in the service sector (waiters and maids). In addition, only every fourth employee in Latvia wants to improve their performance and productivity.
Demographic changes, emigration, inflation, and various other factors contribute to the challenges faced by food service owners in attracting and retaining an adequate number of competent service workers.
In the realm of catering services, self-service kiosks can serve as a valuable solution, particularly within fast-food companies and the fast-food sector – kiosks can serve as a convenient addition in the company. This allows companies to optimize labor resources and reduce the number of personnel required, which in turn helps to reduce labor costs. Moreover, they enable the efficient service of a larger customer base, thereby reducing order processing times and enhancing overall service efficiency. The RESICO sales management system, which can be integrated with self-service kiosks, stores valuable data about customer preferences and ordering habits. Leveraging this database, companies can devise tailored product offerings, marketing strategies, and other sales initiatives.
Self-service checkouts represent a solution that not only complements the operations of catering enterprises but also offers customers a novel and contemporary experience. This solution is well-suited for addressing the current shortage of personnel while simultaneously increasing customer throughput and service efficiency, ultimately contributing to long-term labor cost reductions for businesses.
Our company, SIA IBSC, has gained experience in 21 countries, helped more than 900 companies and has been operating in retail for more than 10 years. Since our company’s mission is to help trade companies work better, more modern and more efficiently, we want to offer our potential customers the best solutions, including self-service kiosks. Our offer includes not only a self-service kiosk, but also:
- Resico cloud based management solution
- 24/7 maintenance contract
- Card terminal service contract
- In addition, if you want to try the effectiveness of such a solution in your company, but are not ready to buy it – we also offer renting possibility.
If you want to apply for a free consultation and learn more, click on the link: https://www.goibsc.lv/form/
